Anchoring Ambition: How The Green Pioneer Charts a Course for Global Decarbonisation in Shipping

Andrew Hoare, Fortescue’s Global Head of Marine Systems and Green Shipping, describes what it took to launch the maiden voyage of The Green Pioneer, the world’s first ammonia dual-fuel vessel.

When the International Maritime Organisation recently proposed guidelines for the use of ammonia as a marine fuel, it was building
on lessons learned from trials undertaken in Singapore in advance of a four-continent tour by the world’s first ocean-going dual-fuel ammonia vessel: The Green Pioneer.

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“The Green Pioneer brought together engineers, seafarers, port authorities, regulators, global leaders, politicians, students and communities in a way no report or presentation ever could.”

Andrew Hoare

Global Head of Marine Systems, Fortescue

It was in Singapore where The Green Pioneer – developed by global green technology, energy and metals company Fortescue – was converted to use ammonia, alongside diesel. Since setting off just over 18 months ago, it has visited London, Antwerp, Rotterdam, Monaco, Nice, Boston and New York – demonstrating how ammonia can be safely handled in some of the world’s busiest ports, not as a future ambition but as a current reality.

Green Ammonia is a zero-emission fuel that gives us a once-in-a-generation chance to score a huge environmental win: decarbonizing shipping. But first, the industry needs to be sure of its safety, performance and practicability. The Green Pioneer was floating proof of all three. Hoare, who has been with The Green Pioneer at every stage of its journey, adds: “The vessel turned ambition into something you can touch, see and believe in.”

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Learning to sail a new kind of ship

The Green Pioneer’s live trial served as a focal point for collaboration among industry bodies, technology institutes, the classification company DNV, and maritime authorities (MPA in Singapore, AMSA in Australia, USCG in the United States, and MCA in the UK). Partners contributed expertise in technology, regulation, safety, fuel, infrastructure, and operations.

“It was important that this collaboration was built on transparency and trust. We shared data openly and co-created solutions. There was no playbook to follow. Through each step, we’ve faced unique challenges requiring unique solutions.”

Andrew Hoare

Global Head of Marine Systems, Fortescue

Leadership, as well as partnership, proved vital in mobilising capital, skills, and political engagement. Fortescue’s Executive Chairman, Dr Andrew Forrest, is an outspoken advocate of climate action and
visited each stop on The Green Pioneer’s route to play a personal role in building a diverse coalition of actors. The visits were also a point of pride for the project team and vessel crews, as they reinforced how meaningful this project is.

Every port presented a new opportunity to learn lessons, not only about improving procedures but also securing buy-in. The Green Pioneer has been shifting mindsets by showing that ammonia, traditionally viewed as hazardous, can be managed with appropriate protocols.

“We’ve shown that when handled safely it is no less safe than other fuels. Courage creates momentum. Once we committed and demonstrated real progress, others leaned in. Courage to go first became a catalyst for collaboration, investment, and policy support.”

Andrew Hoare

Global Head of Marine Systems, Fortescue

The project has enabled the development of a “green corridor”, aligning bunkering, regulation, and certifications for ammonia around the world. Other ports and regulators can now use the model – from technical standards and policies to training – as a blueprint to scale up quickly and with confidence.

Five lessons for replicability

Hoare draws five lessons from the success of The Green Pioneer that could be applied in other areas. The first is that safety-by-design is non-negotiable. As Hoare puts it: “Engineering safety into the concept from day one gave us the confidence to move faster and earned the trust of regulators and partners.”

The second lesson is to think in terms of learning platforms, rather than pilot projects. “We learned to treat each trial, voyage, and bunkering operation not as a one-off event,” says Hoare, “but as a learning platform to inform regulation, improve systems, and accelerate replication.”

The third lesson is about the importance of interdisciplinary collaboration. “The diversity of expertise was a competitive
advantage,” says Hoare. “Blending marine engineering, safety, operations, regulatory, commercial and stakeholder engagement capabilities created solutions no single discipline could achieve.”

Fourth, transparency was critical in building trust. As Hoare puts it: “Sharing data, lessons, and setbacks openly made partners more willing to co-create solutions.”

Finally, people and culture determine success. “The breakthrough came from mindset,” says Hoare. It was key to demonstrate “curiosity, humility, resilience, and the willingness to challenge how things have always been done.”

Smoothing the way for future adopters

Hoare concludes that The Green Pioneer’s journey has done some “heavy lifting” in the advocacy and policy space, “showing that ammonia isn’t just a fuel for the future but a fuel that can be used
safely right now”.

That has smoothed the way for future adopters: deep-sea Newcastlemax bulk carrier cargo ships, under construction through shipping partners and contracted to Fortescue, will enter shipping
supply chains from 2026, for example, moving from demonstration to commercial deployment. Moreover, it provides a model for how industry and government can work together on energy transition
projects to accelerate investment and impact at scale.